Connect every channel from one pixel
Browser tags and server APIs share the same event catalog mappingsβMeta, Google, Microsoft, TikTok, and more.
Meta / Facebook
Standard Meta Pixel plus Conversion API for deduplicated Purchase and Lead events.
Google Ads
Conversion tags for Purchase/Lead and offline uploads when you have click IDs.
Microsoft Bing Ads
UET browser events and Microsoft offline conversions from the same CL events.
Google Analytics 4
Ecommerce parameters mapped to GA4 recommended events from one pixel.
TikTok
TikTok Pixel and Events API with contents[] payloads for catalog ads.
Reddit Ads
Reddit pixel track calls and server conversions for performance campaigns.
Pinterest Ads
Tag and CAPI with line_items for shopping and retargeting.
Google Tag Manager
Load gtm.js once; forward GA4-style ecommerce to your container.
Configure destinations in the app Integrations panel. GTM loads once; other platforms use script tags or OAuth pushbacks. See FAQ for CAPI vs browser guidance.
Ready to connect your ad stack?
Install the Woo plugin or paste one head snippet. Connect destinations and stay GDPR-ready from day one.